Pre-Seed · Private London Beta

Pre-Seed · Private London Beta

Built by People Who’ve Shaped Brands, Platforms, and Culture.

The Ultimate XR
Shopping Game.

TokuGo is built by a team with decades of experience creating global brand platforms, commerce innovation, and consumer experiences, now focused on making cities playable.

TokuGo is built by a team with decades of experience creating global brand platforms, commerce innovation, and consumer experiences, now focused on making cities playable.

Inside tokugo
Inside tokugo
Inside tokugo

TokuGo is founded and led by operators who have spent their careers building, launching, and scaling platforms for some of the world’s most recognised brands.

Our backgrounds span global creative leadership, digital innovation, commerce, AI-driven platforms, and experiential systems, across Europe, Asia, and North America. We’ve built teams, launched new divisions, delivered at global scale, and operated inside complex organisations.

TokuGo is the result of that experience applied to a new problem:
how physical commerce evolves next.


The Team Behind TokuGo

The Team Behind TokuGo

The Team Behind TokuGo

Gaël Dubé

Founder & CEO

Award-winning Global Strategic Creative Leader and entrepreneur with 30 years in advertising & storytelling, brand innovation and tech-driven systems.


DreamCache | Founder & CCO

Ex-Leo Burnett,
Saatchi & Saatchi & Ogilvy.

Dr. Roderick Kennedy

Co-Founder | CTO

Culham Thesis Prize Winner, 2003,
PhD. Plasma Physics, Oxford University. Double Master, Aerospace Engineering, Princeton University.


Simul | Founder & CEO/CTO

Simul makes simulation technology for VR, games and commercial applications.



Onomé Amnix

Founding Chief Designer

Award-winning spatial creative & XR design leader with work featured in The Science Museum, The British Museum, The V&A Museum, and the BBC.


DOT XYZ Studio | Founder

Award-winning designer fusing AI, XR, and design to create immersive spatial experiences.

Award-winning spatial creative & XR design leader with work featured in The Science Museum, The British Museum, The V&A Museum, and the BBC.


DOT XYZ Studio | Founder

Award-winning designer fusing AI, XR, and design to create immersive spatial experiences.

Award-winning spatial creative & XR design leader with work featured in The Science Museum, The British Museum, The V&A Museum, and the BBC.


DOT XYZ Studio | Founder

Award-winning designer fusing AI, XR, and design to create immersive spatial experiences.

Why We’re Building This

Why We’re Building This

So much of what makes a city interesting goes unnoticed.


Physical commerce is still static, while people expect experiences to be interactive and personal. We’re building TokuGo to make discovering the real world more playful and rewarding, for people exploring their city and for brands trying to connect in meaningful ways.

So much of what makes a city interesting goes unnoticed.


Physical commerce is still static, while people expect experiences to be interactive and personal. We’re building TokuGo to make discovering the real world more playful and rewarding, for people exploring their city and for brands trying to connect in meaningful ways.

Meet the Founding Team | Book a Demo



Board of Advisers



Board of Advisers

Alina Donets

Fractional CFO

Dr James Demastus

Growth & Sustainability

Dr Patrick Glauner

Quantum Computing & AI

Antoine Castel

Web3 Product & Marketplace

Aubry Kessel

Tokenomics

Jimmy Barber

Data Security & Privacy

Simon Robinson

Tech & Strategy

Robert Saunders

Legals

Focused by Design

Focused by Design

We believe disciplined execution beats premature scale.

TokuGo starts with one city: London. We’re focused on getting one simple loop right — Discover, Play, Redeem. Once engagement is real and performance is proven, we expand city-by-city.

We believe disciplined execution beats premature scale.

TokuGo starts with one city: London. We’re focused on getting one simple loop right — Discover, Play, Redeem. Once engagement is real and performance is proven, we expand city-by-city.

We believe disciplined execution beats premature scale.

TokuGo starts with one city: London. We’re focused on getting one simple loop right — Discover, Play, Redeem. Once engagement is real and performance is proven, we expand city-by-city.

Where we are Today

Where we are Today

TokuGo is pre-seed and preparing a Private London Beta.

TokuGo is pre-seed and preparing a Private London Beta.


  • Working MVP

  • AI Recommendation Live

  • AR Deal Discovery Live

  • Game Loop & Coin Collection

  • Spatial B2B CMS ~80% complete

  • London pilot infrastructure prepared


  • Working MVP

  • AI Recommendation Live

  • AR Deal Discovery Live

  • Game Loop & Coin Collection

  • Spatial B2B CMS ~80% complete

  • London pilot infrastructure prepared

How we work

How we work

We value focus over noise, execution over hype, learning over assumptions, and long-term platforms over short-term campaigns. TokuGo is being built deliberately, with the long game in mind.

We value focus over noise, execution over hype, learning over assumptions, and long-term platforms over short-term campaigns. TokuGo is being built deliberately, with the long game in mind.

TOKUGO ᴬᴵ | Playing Shopping is saving

Become a Founding Player Today!
Get London Beta Access.

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Become a Founding Player Today!
Get London Beta Access.

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TOKUGO ᴬᴵ | Playing Shopping is saving
Become a Founding Player Today!
Get London Beta Access.
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